Founded in 1997 by Vikash Sanyal, a former marketing executive with Odyssey Golf, Never Compromise, Inc. designs and manufactures a premium line of putters that apply a unique three-piece construction, as well as a trademarked black-grey-black color scheme. In the first couple years of operation, Never Compromise putters enjoyed significant use and success on worldwide professional tours. In 2003, the company was acquired by Cleveland Golf. Cleveland Golf re-launched the Never Compromise brand and putter line and is investing significant resources to re-establish it as one of the top putter brands in the industry.
